SEO ROI Calculator

Step 1: We start by calculating the lifetime value of a client . This helps us understand the total revenue a client generates over their entire relationship with your business. Knowing this is crucial for determining how much each lead is worth.

Average Purchase Value ($): Purchase Frequency per Year: Retention Time in Years: Calculate Lifetime Client Value

Step 2: Now, we’ll estimate how many people will visit your site based on monthly keyword searches. This uses the average traffic share of the top three positions (22.9%) to determine how much of the total monthly search volume you will receive.

Monthly Search Volume:

Note: Using an average traffic percentage of 22.9% for positions 1-3.

Calculate Monthly Traffic

Step 3: Next, we calculate the estimated number of leads based on the percentage of visitors who take action (Visitor Conversion Rate). This tells us how many potential customers are engaging with your business.

Visitor Conversion Rate (%): Calculate Leads per Month

Step 4: Finally, we calculate the value of each lead and the total value of all leads per month . This shows the potential monthly revenue from your SEO investment.

Lead Conversion Rate (%): Calculate Final Results